Web Site Lets Users Borrow Bling


Capitalizing on the growing trend toward leasing luxury, a new Web-based company has created a site where users can "borrow" jewelry in exchange for a monthly rental fee.

The site, borrowedbling.com, offers crystal jewelry, belts and other accessories from retail company Crystal Cocoons Designs.

"Usually the kinds of items that we see the celebrities wearing are not accessible to most of the public, and I wanted to help make these looks within the reach of everybody," said company owner Carol Wexler in a press release. "So, I created this Web site as an affordable new way for anyone to be able to wear the finest looking pearls and accessories. Not everyone can afford to buy a thousand dollar crystal purse or a $300 necklace, but most everyone can afford to borrow the items."

The service offers three levels of membership, ranging in price from $29.95 to $99.95.

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