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Before You Buy Colored Gemstones

What could be more tempting than a jewelry display packed with a rainbow of brightly colored gemstones? Go shopping and you'll see natural, synthetic, and imitation stones of every color, shape, and size. Can you tell one type of stone from another? Here are some tips to help you understand the differences so you can ask the right questions before you buy a colored gemstone.

Natural Colored Gemstones

Natural stones are courtesy of nature, with no interference from humans. Don't assume that just because it's natural a stone should carry a high price tag. Prices are driven by desirability, quality, and availability. A brilliantly colored ruby with "perfect" clarity will cost thousands of dollars more than a garnet of similar quality. Become acquainted with the gemstone market before you buy.

Gemstone Treatments

Most natural stones are treated to improve appearance. Heat and radiation change or enhance colors. Diffusion deepens color, but only within a stone's outer layers. Oil and waxes are used to fill-in surface-breaking fractures. Some treatments are permanent--others are not. Treated gems can be a good choice when you know what you are buying and pay a price that reflects a stone's true quality.

Synthetic Colored Gemstones

A synthetic stone shares a natural stone's physical, chemical, and optical qualities. The difference? Synthetics are created in a lab. They've been around for a long time, but modern technology allows us to grow stones that are difficult to distinguish from their natural counterparts. Ask for a lab certificate to verify authenticity before paying top dollar for a stone represented as natural.

Imitation Stones

Imitation, or simulated, stones may at first look like the real thing, but that's where the similarities end. They do not share physical characteristics with natural or synthetic stones. Many are made of glass or plastic and most can be detected easily by a jeweler. Moissanite is a newer diamond substitute that's even fooling the pros.
Composite Stones

Doublets are stones that are assembled using a larger chunk of an inexpensive stone (or glass) which is topped by a thin slice of the genuine stone. The division usually isn't obvious without magnification. One type of doublet sandwiches a colored bonding agent between two clear stones to mimic a colored gemstone. Triplets are composites assembled in three parts.

Bottom Line

Imitation and synthetic stones make lovely jewelry--there's no reason to avoid them. What you do want to avoid is paying too much for a misrepresented stone. Read as many resources as possible and start looking more closely at jewelry. Ask questions when you shop. It won't make you an overnight pro, but in time it will help you become a more savvy consumer.

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Breaking News    Saturday, July 31, 2010

Jewelers sweat a 'Blood Diamond' holiday
source
As U.S. jewelry merchants see it, "Blood Diamond" could mean a blue Christmas.

"It's a tough movie ... it will raise a lot of questions," Tiffany CEO Michael Kowalski told analysts last week at the Goldman Sachs retail conference in New York

Have a complaint, story or article that you would like featured on JewelryFacts? Submit it here!

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JEWELRY HEADLINES

Saturday, July 31, 2010

Is Jacob the Jeweler Jacob the Money Launderer? Jacob the Jeweler was Arrested on Money Laundering Charges

Zales threatening to sue BoycottZales.com for publishing the truth

Consumer Complaints: Blue Niles Break Half-Price Promises

Ebay users fed up with fakes

Stores to stop selling jewelry with toxic lead

ShopNBC jewelry Scams and consumer complaints

 LATEST JEWELRY CUSTOMER COMPLAINTS

Elsarings.com doesn't deliver on custom sapphire ring
I bought myself a beautiful sapphire several years ago and finally had the money to have it set. I contacted a few different jewelers and chose one based on price and also whoever contacted me back. ...

Consumer Complaints: Amazon.com uses shady practices with it's own sellers
I'm not going to use my real email address as we all know what happens to sellers who speak the "truth" about Amazon selling. They get canned. ....

Consumer Complaints: Blue Niles Break Half-Price Promises
Dollsome reader Paige C. writes in about the tragic mislaying of one of her Blue Nile earrings. It is rather predictably followed by a smattering of appalling customer service on Blue Nile’s part after they promise (then deny) her a half-priced replacement

Complaints about Zales Jewelry - Customers being ripped off
Christmas 2000, my husband bought me a heart-shaped diamond necklace from Zales Jewelry located at the Southern Hills Mall in Sioux City, Iowa at a cost of $212.96. Just before Christmas 2001, I noticed that two of the diamonds were missing, so I took it back to the mall store to be repaired. That was the last time I saw it!!

ShopNBC jewelry Scams and consumer complaints
Mary of Spring Hill, FL, purchased $10,000+ in jewelry from Shop NBC only to find that many of the pieces were not as described. The diamonds were not the quality as stated on the site and by host. Major stones were cracked, broken and even missing when they arrived.

Ebay users fed up with fakes
Rogers thought she had snagged a great deal on Ebay. But when the jewelry arrived from a seller in Rhode Island, her well-trained eye told her all the pieces were knockoffs.

UPS - Lost Jewelry Case
UPS loses $15,000 Diamond Ring and leaves customer empty handed.

Chicago Jeweler Accused of "Cyber-Squatting"
With the online Christmas shopping season in full swing, Illinois Attorney General Lisa Madigan is suing a Chicago area jewelry store that she says unfairly took business away from its competitors and deceived online shoppers by using copycat Web addresses to redirect consumers from their intended Internet destinations.

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